Have you looked at you window display lately? Do you think
you’re not getting your desired effects for your business? Maybe you need to
shake things up a little bit and experiment how you can make your display look
more attractive. Don’t worry. You won’t need to a lot of money to create a
better display. In fact, you can use simple things around your store to create
a stunning window display.
Thinking of a new way to present your products just needs a
little creativity and a lot of resourcefulness. A lot of big retail companies
hire a professional window display designer to keep up with the competition and
come up with a design that will capture the attention of their target market.
But for small business owner like you, using simple things inside your store is
enough to make it big whatever you are selling.
To help you spruce things up, let us give you a list of
things that you can use to create a new look in your sunglasses store.
- Sunglasses
Cases
Some wholesale sunglasses come in elegant cases
that you can use to highlight your products. Open it facing down and put
sunglasses on top of it. This way you can create a more visually appealing
presentation of your sunglasses as well as its cases.
- Boxes
One of the cheapest ways to
showcase the brands that you are selling is by including the box of sunglasses
in which it came with. Make sure to keep the logo facing your customers for
stronger branding.
- Mannequins
To give your customers idea on how
a particular type of sunglasses can look when worn, you can always put it on a
mannequin. Dress it up with different props that reflect the season or the celebration
for the whole month. Make it the focal point of your display and decorate the
rest of the window in such a way that it helps highlight the mannequins.
- Posters
Have you seen a movie poster with
attractive prints and fonts? Captivating posters also work in wholesale sunglasses business. Choose posters that display men and women wearing
sunglasses. Aside form it can set a different mood inside your store, it’s also
a great way to give your customers an idea on what to wear according to their
face shape and personal style.
- Hats
This idea is especially applicable
during summer where wide brimmed hats and colorful hats are popular. Scatter
different sizes of hats in fun exciting colors to create a contrast in your
display.
Aside from those, you can also use
sands, pebbles and seashells to create a summer display. Use leaves, dried
twigs or indoor plants to create a refreshing look during colder months. Ready
to update your window display? Share to us how you do it!
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